{"@context":"https:\/\/schema.org\/","@type":"CollectionPage","@id":"https:\/\/www.the-future-of-commerce.com\/customer-experience\/customer-data\/#CollectionPage","headline":"Customer Data Category","description":"

As business becomes more and more digital, customer data has become vital. Companies can leverage customer data to improve customer experience, increase operational efficiency, and boost the bottom line.<\/p>\n

Bookmark this page to learn best practices for managing customer data and to keep up with the latest customer data trends, news, and thought leadership.<\/p>\n

Topics include:<\/p>\n

    \n
  1. The power of first-party data for marketers<\/li>\n
  2. Consumer privacy<\/li>\n
  3. The rise of zero-party data<\/li>\n
  4. The evolution of customer data platforms<\/li>\n
  5. Customer identity and access management (CIAM)<\/li>\n<\/ol>\n","url":"https:\/\/www.the-future-of-commerce.com\/customer-experience\/customer-data\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2025\/01\/03\/automotive-trends-2025\/","headline":"Automotive trends 2025: 8 ways the industry is on track for growth","url":"https:\/\/www.the-future-of-commerce.com\/2025\/01\/03\/automotive-trends-2025\/","datePublished":"2025-01-03","dateModified":"2025-03-31","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2025\/01\/03\/automotive-trends-2025\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/thomas-pohl\/#Person","name":"Thomas Pohl","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/thomas-pohl\/","identifier":774,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/e4b84cdf641fc13ef8ad7c0ff9b954db82d7931c719763d254eb5fad11c0322e?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/e4b84cdf641fc13ef8ad7c0ff9b954db82d7931c719763d254eb5fad11c0322e?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/03\/Auto-industry-trends_FTR.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/03\/Auto-industry-trends_FTR.jpg","height":375,"width":1200},"keywords":["2025 Trends","Auto Industry","Automotive","Consumer Behavior","Customer Experience | CX","Digital Supply Chain","Smart Cars","Supply Chain","Sustainability","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/12\/12\/2025-banking-trends\/","headline":"Banking trends 2025: Moonshot goals for financial industry as competition from big tech, neobanks mount","url":"https:\/\/www.the-future-of-commerce.com\/2024\/12\/12\/2025-banking-trends\/","datePublished":"2024-12-12","dateModified":"2025-01-30","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/12\/12\/2025-banking-trends\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/falk-rieker\/#Person","name":"Falk Rieker","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/falk-rieker\/","identifier":181,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/2d0b00302ee82d6d50aa5a1eec08de12cde319579670a3ac9dfeae0cb30c5a3b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/2d0b00302ee82d6d50aa5a1eec08de12cde319579670a3ac9dfeae0cb30c5a3b?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/12\/2025-banking-trends-FTR-1.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/12\/2025-banking-trends-FTR-1.jpg","height":375,"width":1200},"keywords":["2025 Trends","AI (Artificial Intelligence)","Banking","Banking Industry","Customer Data","Customer Data Strategy","Customer Experience | CX","Digital Banking","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/12\/10\/retail-trends-2025\/","headline":"Retail trends 2025: All eyes on AI as tough competition and price sensitive customers test industry","url":"https:\/\/www.the-future-of-commerce.com\/2024\/12\/10\/retail-trends-2025\/","datePublished":"2024-12-10","dateModified":"2025-04-16","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/12\/10\/retail-trends-2025\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/amanda-spencer\/#Person","name":"Amanda Spencer","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/amanda-spencer\/","identifier":809,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/3f24cc8281e0f64cb742cffa23fb65dbe1beec9a6f5732385c75605f245879dc?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3f24cc8281e0f64cb742cffa23fb65dbe1beec9a6f5732385c75605f245879dc?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/12\/Retail-trends-2025-FTR-2.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/12\/Retail-trends-2025-FTR-2.jpg","height":375,"width":1200},"keywords":["2025 Trends","AI In Retail","Consumer Data Privacy","Data Privacy","E-commerce Trends","Omnichannel","Omnichannel Retail","Omnichannel Trends","Personalization In Retail","Retail","Social Commerce","Sustainability","Sustainable Retail","Trends"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/15\/the-future-of-crm-evolution-customer-relationship-management\/","headline":"The future of CRM: The next evolution in customer relationship management","url":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/15\/the-future-of-crm-evolution-customer-relationship-management\/","datePublished":"2024-11-15","dateModified":"2025-02-26","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/15\/the-future-of-crm-evolution-customer-relationship-management\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/anthony-leaper\/#Person","name":"Anthony Leaper","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/anthony-leaper\/","identifier":173,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/284b70a9dba3df53b96b24674260cb821779d894774ca3812b8293c7be2d0078?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/284b70a9dba3df53b96b24674260cb821779d894774ca3812b8293c7be2d0078?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/11\/The-future-of-CRM_-FTR.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/11\/The-future-of-CRM_-FTR.jpg","height":375,"width":1200},"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/11\/5-signs-your-c-suite-doesnt-understand-customer-loyalty\/","headline":"5 signs your C-suite doesn\u2019t understand customer loyalty","url":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/11\/5-signs-your-c-suite-doesnt-understand-customer-loyalty\/","datePublished":"2024-11-11","dateModified":"2024-11-18","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/11\/5-signs-your-c-suite-doesnt-understand-customer-loyalty\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/erin-raese\/#Person","name":"Erin Raese","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/erin-raese\/","identifier":857,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/02db5bf0a78ded5f572c2b08a8124d670b30c5fb9544e44bf424689ae8d6ded4?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/02db5bf0a78ded5f572c2b08a8124d670b30c5fb9544e44bf424689ae8d6ded4?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2019\/08\/thumbnail-1918eefe121398602599b7d24b05139d.jpeg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2019\/08\/thumbnail-1918eefe121398602599b7d24b05139d.jpeg","height":375,"width":1200},"keywords":["Brand Loyalty","Brand Marketing","Customer Engagement","Customer Loyalty","Digital Marketing","Loyalty Programs","Marketing"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/08\/customer-experience-trends-2025-cx\/","headline":"CX trends 2025: 7 ways brands can take their customer experience to the top","url":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/08\/customer-experience-trends-2025-cx\/","datePublished":"2024-11-08","dateModified":"2025-10-16","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/08\/customer-experience-trends-2025-cx\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/geert-leeman\/#Person","name":"Geert Leeman","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/geert-leeman\/","identifier":636,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/c5cfa20610e2093b065e87f3796777cf9b64f4b5181391f5eaeb624b9525f2b8?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/c5cfa20610e2093b065e87f3796777cf9b64f4b5181391f5eaeb624b9525f2b8?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2021\/03\/FCEE154_CXMiniute_HB_2-01.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2021\/03\/FCEE154_CXMiniute_HB_2-01.jpg","height":376,"width":1200},"keywords":["2025 Trends","AI In Customer Service","Customer Engagement","Customer Experience | CX","Customer Experience Strategy","Customer Experience Trends","Customer Loyalty","E-commerce Customer Experience","Loyalty Programs","Omnichannel","Omnichannel Customer Experience","Personalization","Trends","Virtual Reality","Voice Commerce"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/09\/23\/why-the-cio-is-the-best-general-contractor-for-your-cx-house\/","headline":"Why the CIO is the best general contractor for your CX house","url":"https:\/\/www.the-future-of-commerce.com\/2024\/09\/23\/why-the-cio-is-the-best-general-contractor-for-your-cx-house\/","datePublished":"2024-09-23","dateModified":"2025-03-07","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/09\/23\/why-the-cio-is-the-best-general-contractor-for-your-cx-house\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/brent-cohler\/#Person","name":"Brent Cohler","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/brent-cohler\/","identifier":708,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/1c02ae1cfea07e3d8b231ea24acf12e03678bb86dfac902664d8c111978c7771?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/1c02ae1cfea07e3d8b231ea24acf12e03678bb86dfac902664d8c111978c7771?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2018\/02\/thumbnail-d77cd78fada4420a16e118e3500a8edb.jpeg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2018\/02\/thumbnail-d77cd78fada4420a16e118e3500a8edb.jpeg","height":375,"width":1200},"keywords":["AI (Artificial Intelligence)","Chief Information Officer | CIO","Customer Data","Customer Experience | CX","Customer Experience Management","CX","ERP | Enterprise Resource Planning","Intelligent CX"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/06\/13\/consumer-product-marketing-budget\/","headline":"Consumer product marketing: 4 ways to get the most bang for the buck","url":"https:\/\/www.the-future-of-commerce.com\/2024\/06\/13\/consumer-product-marketing-budget\/","datePublished":"2024-06-13","dateModified":"2024-06-18","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/06\/13\/consumer-product-marketing-budget\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/sara-richter\/#Person","name":"Sara Richter","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/sara-richter\/","identifier":724,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7c595456e30d38cbce485162e3747e598e1bd65dbfd40ea5ce0216041914134f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7c595456e30d38cbce485162e3747e598e1bd65dbfd40ea5ce0216041914134f?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/06\/Consumer-product-marketing-budget-FTR-1.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/06\/Consumer-product-marketing-budget-FTR-1.jpg","height":375,"width":1200},"keywords":["Consumer Products","CPG | Consumer Packaged Goods","CPG Trends","Digital Marketing","First Party Data Strategy","First-party Data","Marketing","Martech | Marketing Technology"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/05\/08\/data-driven-decision-making-generative-ai\/","headline":"Data driven decision making gets real with generative AI","url":"https:\/\/www.the-future-of-commerce.com\/2024\/05\/08\/data-driven-decision-making-generative-ai\/","datePublished":"2024-05-08","dateModified":"2025-03-27","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/05\/08\/data-driven-decision-making-generative-ai\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/martin-barzauner\/#Person","name":"Martin Barzauner","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/martin-barzauner\/","identifier":449,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/8943808f2de0501ff010ffe94a4d436729a5160abe3a3caff34b389e5df551cf?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8943808f2de0501ff010ffe94a4d436729a5160abe3a3caff34b389e5df551cf?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/05\/data-driven-decision-making_FTR-2.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/05\/data-driven-decision-making_FTR-2.jpg","height":375,"width":1200},"keywords":["AI (Artificial Intelligence)","Big Data","Business Data Analytics","Employee Development","Employee Engagement","Generative AI","Higher education","Netconomy","SAP Partners"]},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/05\/06\/cpg-marketing-trends-reshaping-engagement\/","headline":"5 CPG marketing trends forcing industry change in 2024","url":"https:\/\/www.the-future-of-commerce.com\/2024\/05\/06\/cpg-marketing-trends-reshaping-engagement\/","datePublished":"2024-05-06","dateModified":"2024-12-20","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/05\/06\/cpg-marketing-trends-reshaping-engagement\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/sara-richter\/#Person","name":"Sara Richter","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/sara-richter\/","identifier":724,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/7c595456e30d38cbce485162e3747e598e1bd65dbfd40ea5ce0216041914134f?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7c595456e30d38cbce485162e3747e598e1bd65dbfd40ea5ce0216041914134f?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/05\/CPG-marketing-trends_FTR-1.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/05\/CPG-marketing-trends_FTR-1.jpg","height":375,"width":1200},"keywords":["Consumer Behavior","Consumer Products","CPG | Consumer Packaged Goods","CPG Trends","Customer Data","Ethical Supply Chain","Marketing","Omnichannel Marketing","Supply Chain"]}],"about":[{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/commerce\/","name":"Commerce","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Commerce","http:\/\/www.wikidata.org\/entity\/Q26643"]},"Consumer Products","CPG",{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/customer-experience\/customer-data\/","name":"Customer Data","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Customer_data","http:\/\/www.wikidata.org\/entity\/Q56278300"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/marketing\/customer-engagement-marketing\/","name":"Customer Engagement","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Customer_engagement","http:\/\/www.wikidata.org\/entity\/Q5196451"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/customer-experience\/customer-experience-general\/","name":"Customer Experience","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Customer_experience","http:\/\/www.wikidata.org\/entity\/Q984142"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/commerce\/industries\/","name":"Industries","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Industry","http:\/\/www.wikidata.org\/entity\/Q2976602"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/marketing\/marketing-general\/","name":"Marketing","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Marketing","http:\/\/www.wikidata.org\/entity\/Q39809"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/commerce\/omnichannel-commerce\/","name":"Omnichannel Commerce","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Omnichannel"]},"Retail Trends, Data, News",{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/e-commerce-solution\/supply-chain-e-commerce-solution\/","name":"Supply Chain","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Supply_chain","http:\/\/www.wikidata.org\/entity\/Q1824206"]},{"@type":"Thing","@id":"https:\/\/www.the-future-of-commerce.com\/commerce\/sustainability\/","name":"Sustainability","sameAs":["https:\/\/en.wikipedia.org\/wiki\/Sustainability","http:\/\/www.wikidata.org\/entity\/Q219416"]}]}