[{"@context":"http:\/\/schema.org","@type":"BlogPosting","publisher":{"@type":"Organization","url":"https:\/\/www.the-future-of-commerce.com\/","alternateName":"The Future of Commerce and Customer Engagement","additionalType":"news media","name":"The Future of Commerce","description":"News, information, and analysis on the future of commerce, including e-commerce, customer engagement, B2B, B2C, DTC, supply chain, sustainability, and purpose.","sameAs":["https:\/\/www.linkedin.com\/groups\/4844282","https:\/\/podcasts.apple.com\/us\/podcast\/a-call-for-a-better-experience\/id1479742201","https:\/\/twitter.com\/FutureOfCEC","https:\/\/www.the-future-of-commerce.com\/feed\/"],"contactPoint":"https:\/\/www.the-future-of-commerce.com\/#ContactPoint","legalName":"The Future of Commerce","parentOrganization":"https:\/\/www.sap.com\/index.html#Organization","numberOfEmployees":"https:\/\/www.the-future-of-commerce.com\/#QuantitativeValue","logo":{"@type":"ImageObject","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/themes\/hybris_foc\/assets\/images\/layout\/logo-foc-2x.svg","height":"96","width":"293","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/themes\/hybris_foc\/assets\/images\/layout\/logo-foc-2x.svg"},"address":{"@type":"PostalAddress","name":"The Future of Commerce","addressCountry":"https:\/\/www.the-future-of-commerce.com\/#Country","addressLocality":"Newtown Square","addressRegion":"PA","postalCode":"19073","streetAddress":"3999 West Chester Pike","@id":"https:\/\/www.the-future-of-commerce.com\/#PostalAddress"},"@id":"https:\/\/www.the-future-of-commerce.com\/"},"datePublished":"2024-11-25","about":["https:\/\/www.the-future-of-commerce.com\/2024\/11\/25\/2024-retail-holiday-outlook-trends\/#About","https:\/\/en.wikipedia.org\/wiki\/Commerce",{"@type":"Thing","name":"Christmas creep","@id":"https:\/\/en.wikipedia.org\/wiki\/Christmas_creep#Thing"},{"@type":"Thing","name":"B2C Commerce","@id":"https:\/\/en.wikipedia.org\/wiki\/Direct-to-consumer#Thing"},{"@type":"Thing","name":"Customer experience","@id":"https:\/\/en.wikipedia.org\/wiki\/Customer_experience"},{"@type":"Thing","name":"e-commerce","@id":"http:\/\/www.wikidata.org\/entity\/Q484847"},{"@type":"Thing","name":"Economics of Christmas","@id":"https:\/\/en.wikipedia.org\/wiki\/Economics_of_Christmas#Thing"},{"@type":"Thing","name":"Retail","@id":"https:\/\/en.wikipedia.org\/wiki\/Retail#Thing"},{"@type":"Thing","name":"Christmas and holiday season","@id":"https:\/\/en.wikipedia.org\/wiki\/Christmas_and_holiday_season#Thing"},{"@type":"Thing","name":"Black Friday (shopping)","@id":"https:\/\/en.wikipedia.org\/wiki\/Black_Friday_(shopping)#Thing"}],"dateModified":"2024-12-04","keywords":["Retail Trends","Omnichannel Retail","Holiday Retail","Holiday E-commerce","Holiday Shopping and Trends"],"url":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/25\/2024-retail-holiday-outlook-trends\/","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/25\/2024-retail-holiday-outlook-trends\/","name":"2024 holiday retail outlook: Wary consumers and a shorter shopping season result in mixed forecast","headline":"2024 holiday retail outlook: Wary consumers and a shorter shopping season result in mixed forecast","description":"The 2024 US holiday season is shaping up to be one of the most pivotal in recent memory for retailers. With fewer shopping days, new consumer habits, and a mixed economic outlook, the stakes have never been higher.","video":{"@type":"VideoObject","regionsAllowed":{"@type":"Place","name":"Worldwide operating area (P2541)","publicAccess":true,"smokingAllowed":false,"@id":"https:\/\/www.wikidata.org\/wiki\/Q13780930#Place"},"name":"ALDO Connects Data Technology Unified Shopping Experience","description":"Discover how ALDO Group leverages SAP solutions to deliver a connected commerce experience. \u2705 Subscribe for more valuable Emarsys insights that you can implement to optimize your omnichannel marketing strategy. CHAPTER BREAKDOWN: 00:00 - Improving the Shopping Experience 00:11 - SAP's Digital Solutions, including Commerce Cloud & Emarsys 00:31 - ALDO's Composable, Headless, Cloud-Based Approach 01:28 - Integrating CRM, Inventory & Transactional Data 01:40 - Leveraging AI \u2b50 ABOUT THIS VIDEO: ALDO Group set out with a clear vision - to create a fashion company built around respect, integrity, and a deep understanding of the customer. Join us as Gregoire Baret, VP of Digital Product and Experience at ALDO, shares how a connected commerce experience, powered by SAP solutions, is bringing this vision to life. READ THE FULL CASE STUDY: https:\/\/www.sap.com\/asset\/dynamic\/2023\/12\/f2cfae4e-9e7e-0010-bca6-c68f7e60039b.html ABOUT EMARSYS: Emarsys, an SAP Company, is the omnichannel customer engagement platform that empowers marketers to build, launch, and scale personalized, cross-channel campaigns that drive business outcomes. We partner with more than 1,500 companies from global enterprises to fast-moving mid-market brands across industries. Website \u2192 https:\/\/emarsys.com\/ #emarsys #sap #aldo #digitalmarketing #customerengagement #ecommerce #connectedcommerce GET A DEMO: https:\/\/emarsys.com\/demo\/","about":"http:\/\/www.wikidata.org\/entity\/Q2832297","duration":"PT2M12S","contentUrl":"https:\/\/www.youtube.com\/watch?v=2kIb7XyKhM8","thumbnailUrl":"https:\/\/i.ytimg.com\/vi\/2kIb7XyKhM8\/default.jpg","uploadDate":"2024-04-29T13:07:00Z","embedUrl":"https:\/\/www.youtube.com\/embed\/2kIb7XyKhM8","expires":"2040-12-31T19:27:00Z","interactionStatistic":"140","@id":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/25\/2024-retail-holiday-outlook-trends\/#VideoObject"},"image":{"@type":"ImageObject","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/11\/2024-holiday-retail-outlook-FTR-2.jpg","height":375,"width":1200,"@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2024\/11\/2024-holiday-retail-outlook-FTR-2.jpg"},"author":{"@type":"Person","image":{"@type":"ImageObject","url":"https:\/\/secure.gravatar.com\/avatar\/08c0041a44791ffa1fdad0803524a6b7?s=96&d=mm&r=g","height":96,"width":96,"@id":"https:\/\/secure.gravatar.com\/avatar\/08c0041a44791ffa1fdad0803524a6b7?s=96&d=mm&r=g"},"url":"https:\/\/www.the-future-of-commerce.com\/contributor\/jason-goldberg\/","name":"Jason Goldberg","identifier":679,"@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/jason-goldberg\/#Person"},"@id":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/25\/2024-retail-holiday-outlook-trends\/#BlogPosting"},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"2024","item":"https:\/\/www.the-future-of-commerce.com\/2024\/#breadcrumbitem"},{"@type":"ListItem","position":2,"name":"11","item":"https:\/\/www.the-future-of-commerce.com\/2024\/\/11\/#breadcrumbitem"},{"@type":"ListItem","position":3,"name":"25","item":"https:\/\/www.the-future-of-commerce.com\/2024\/\/11\/\/25\/#breadcrumbitem"},{"@type":"ListItem","position":4,"name":"2024 holiday retail outlook: Wary consumers and a shorter shopping season result in mixed forecast","item":"https:\/\/www.the-future-of-commerce.com\/2024\/11\/25\/2024-retail-holiday-outlook-trends\/#breadcrumbitem"}]}]