[[{"@context":"http:\/\/schema.org","@type":"Answer","text":"Customer trust is the belief or confidence a consumer has in a business\u2019s ability to fulfill its promises and uphold its commitments. In simpler terms, customer trust means that consumers believe a company will act in their best interest \u2013 or not.","name":"What is customer trust","@id":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/#Answer1"},{"@context":"http:\/\/schema.org","@type":"Answer","text":"
  1. Customer trust, like any trust, is earned.<\/strong><\/li>
  2. Customer trust can be broken.<\/strong><\/li> <\/ol>","name":"Two tenets of customer trust","@id":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/#Answer2"},{"@context":"http:\/\/schema.org","@type":"Answer","text":"

    Customer loyalty<\/strong><\/p>

    Loyal customers are more likely to stick with a brand over time, which fosters the rich relationships that fuel long-term success. They're also more likely to recommend a brand to others either by word of mouth or online reviews, which drives growth.<\/p>

    Customer retention and repeat purchases<\/strong><\/p>

    When consumers feel confident that a brand will deliver on its promises, they are more likely to return for future purchases. High retention rates often lead to lower acquisition costs, making it more economical for businesses to maintain their customer base.<\/p>

    Brand reputation<\/strong><\/p>

    Poor customer reviews quickly damage a company's reputation, which is intrinsically linked to business value. A strong reputation is closely tied to customer trust. In a survey of global executives, 63% attributed their company's market value to their reputation.<\/p>","name":"Why customer trust matters in business","@id":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/#Answer3"},{"@context":"http:\/\/schema.org","@type":"Answer","text":"

    Here are six powerful ways for brands on how to build customer trust:<\/p>

    1. Customer service is your front line for building trust<\/li>
    2. Transparency is key to building trust <\/li>
    3. Prioritize privacy and respect boundaries<\/li>
    4. Handle conflicts with honesty and care<\/li>
    5. Walk the talk of customer trust<\/li>
    6. Nurture relationships by showing appreciation<\/li> <\/ol>","name":"How to build customer trust","@id":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/#Answer4"},{"@context":"http:\/\/schema.org","@type":"BlogPosting","keywords":["CDM | Customer Data Management","Consent Data Management","Branding","Customer Care","Trust","Consumer Data Privacy","Big Data","Customer Data","Brand Marketing","Consumer Trust","Customer Trust","Data Security"],"datePublished":"2021-05-25","about":["https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/#About",{"@type":"Thing","name":"Customer delight","@id":"https:\/\/en.wikipedia.org\/wiki\/Customer_delight#Thing"},{"@type":"Thing","name":"Loyalty business model","@id":"https:\/\/en.wikipedia.org\/wiki\/Loyalty_business_model#Thing"},{"@type":"Thing","name":"Customer satisfaction","@id":"https:\/\/en.wikipedia.org\/wiki\/Customer_satisfaction"}],"url":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/","description":"As business processes become increasingly automated, companies are even more reliant on customer trust and emotional intelligence.","name":"Customer trust: Definition, value, and 6 powerful ways to earn it","headline":"Customer trust: Definition, value, and 6 powerful ways to earn it","dateModified":"2024-09-23","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/","subjectOf":{"@type":"FAQPage","url":"https:\/\/www.the-future-of-commerce.com\/2021\/05\/25\/customer-trust-definition-value-and-tips\/","name":"Customer 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