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Sales are a core business function, but the way businesses do it is changing fast. Whether they sell to other businesses or consumers, companies are adapting their sales to the digital world.<\/p>\n

Learn about the latest sales trends in our expert archives, including:<\/strong><\/p>\n

    \n
  1. How businesses are using AI and automation to improve sales<\/li>\n
  2. Customer-centric selling<\/li>\n
  3. Contextual selling<\/li>\n
  4. Evolution of the B2B buyer<\/li>\n
  5. Improving the seller experience<\/li>\n<\/ol>\n","url":"https:\/\/www.the-future-of-commerce.com\/sales\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2025\/10\/02\/poi-2025-sap-lands-10-best-in-class-distinctions\/","headline":"SAP lands 10 best-in-class distinctions in POI 2025 enterprise planning and retail execution report","url":"https:\/\/www.the-future-of-commerce.com\/2025\/10\/02\/poi-2025-sap-lands-10-best-in-class-distinctions\/","datePublished":"2025-10-02","dateModified":"2025-10-01","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2025\/10\/02\/poi-2025-sap-lands-10-best-in-class-distinctions\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/paul-smith\/#Person","name":"Paul 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