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Consumers today expect businesses to have a purpose beyond making money. They want to do business with brands that share their values. Having a clear purpose has become key to business success.<\/p>\n

In our expert archives and thought leadership, you’ll learn:<\/p>\n

    \n
  1. How to embed sustainability into your business<\/li>\n
  2. The rise of the circular economy<\/li>\n
  3. Diversity and equality strategies<\/li>\n
  4. The state of gender equality in business<\/li>\n
  5. The role of purpose in employee retention<\/li>\n<\/ol>\n","url":"https:\/\/www.the-future-of-commerce.com\/purpose\/","hasPart":[{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/19\/civil-rights-quotes-juneteenth-2025\/","headline":"“Your silence will not protect you”: Civil rights quotes for Juneteenth 2025","url":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/19\/civil-rights-quotes-juneteenth-2025\/","datePublished":"2025-06-19","dateModified":"2025-06-19","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/19\/civil-rights-quotes-juneteenth-2025\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/jenn-vande-zande\/#Person","name":"Jenn Vande Zande","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/jenn-vande-zande\/","identifier":229,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/ef76ed873963201b65acc65a3cb353caa294225a4e9a8427f011077842dd955c?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/ef76ed873963201b65acc65a3cb353caa294225a4e9a8427f011077842dd955c?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2025\/06\/juneteenth-civil-rights_FTR1.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2025\/06\/juneteenth-civil-rights_FTR1.jpg","height":375,"width":1200},"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/17\/trustradius-top-rated-awards-sap-customer-experience\/","headline":"SAP Customer Experience: Winner of the Top Rated Award from TrustRadius for the 4th Year Running","url":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/17\/trustradius-top-rated-awards-sap-customer-experience\/","datePublished":"2025-06-17","dateModified":"2025-06-16","mainEntityOfPage":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/17\/trustradius-top-rated-awards-sap-customer-experience\/","author":{"@type":"Person","@id":"https:\/\/www.the-future-of-commerce.com\/contributor\/binod-negi\/#Person","name":"Binod Negi","url":"https:\/\/www.the-future-of-commerce.com\/contributor\/binod-negi\/","identifier":566,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/8b7dee75351d51711ed59e10e2f70a9cee88092688fafa3c2eec4e8b2ee25767?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/8b7dee75351d51711ed59e10e2f70a9cee88092688fafa3c2eec4e8b2ee25767?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"The Future of Commerce","logo":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2023\/01\/logo-foc-schema-app-1.png","width":172,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2025\/06\/SAP-CX-Trust-Radius-2025_FTR3.jpg","url":"https:\/\/www.the-future-of-commerce.com\/wp-content\/uploads\/2025\/06\/SAP-CX-Trust-Radius-2025_FTR3.jpg","height":375,"width":1200},"keywords":null},{"@type":"BlogPosting","@id":"https:\/\/www.the-future-of-commerce.com\/2025\/06\/06\/swearing-at-work\/","headline":"F*** Yeah! 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